Aug 26

Network security is one of the most important factors to be considered while setting up a network at home or at the office. An unsecured network will result in loss of information and data. Network Security in Austin Texas plays a very important role to the people of Texas as their computers may be given a potential threat from the internet.

More over cyber crimes are increasing tremendously these days which is to be considered as a matter of great importance. Austin Texas Network Security should be strengthened by all the computer users of Texas so that they can be safe about their data and information.

Most people in Texas do not still know what network security is and the dangers that can be caused by the security breach. Any one can get into the computer of an unsecured or unprotected network and can use the data or information that is available in the system.

If the Austin Texas Network Security is too weak then hackers can easily modify the data or even destroy the data present in the computer. Network Security in Austin Texas depends on the protection and the security of the network in which the computer is connected to.

Network security is basically not about updating programs in the system and rather it is removing the malware, spyware and other intruding programs that damage the capability of the system. Network Security in Austin Texas should be made available to all the people in the city and everyone should be aware of the potential dangers of an unsecured network.

Austin Texas Network Security comes into a role where the people of the city are working with an always on internet connection where the chances of getting a security breach are high. With high speed internet connections coming to reality people should be very much aware of the network security.

Every person in the city of Texas who has a system and which is connected to a network which can be a local area network or a wide area network should be very careful about his network.

Austin Texas Network Security is used by the people only when their system is affected by a virus program or there has been a loss of data in their system.

Most companies forget the danger of an unsecured network which can result in a great loss to the company as the company secrets and their information can go destroyed without Network security in Austin Texas.

If one system is affected by a virus which is connected to an unsecured network every person in that network has the chance of getting that virus very easily if Austin Texas Network Security not proper.

A malicious code can cause the whole system to crash without the knowledge of the user of the system if the Network security in Austin Texas is weak.

The damage is very strong that even a bank’s network or an airline or any company in the city can be completely shut down due to poor Austin Texas Network Security. The damages due to these are increasing every year and so the people should be careful about their computers and make sure it is secured while it is connected to a network.

Aug 26

Social networking is the buzz word in today’s Internet space. With lots and lots of people getting into Social networking everyday, many wise online marketers are creating their own Social networking websites. However, with many online marketers getting into Social networking, it is necessary to highlight your social networking website to avoid getting lost in the crowd. For this you have to offer your users with something unique and useful.

Provide the users with interactive Social networking Softwares

Do you know the reason behind the huge popularity of the social networking websites like myspace and face book? One of the reason is that they provide some interactive, useful social networking softwares. Unlike other softwares that needs to be downloaded to the users computer (which most of them do not prefer), these social networking softwares doesn’t need to be downloaded. These web based social networking softwares are gaining popularity these days because of the ease of use. As there are no compatibility problems associated with these social networking softwares, anyone can use it.

Creating Social networking software for your own Business Social Networking Website

When it comes to creating a social networking software, you will come up with a question “Should I Build my Own Social Networks Software?” Just keep reading on to find the answer. You can create the social networking software for your website by yourself if:

1. You are a skilled programmer.
2. Have lots of time to spare to spend on researching the trends in the Social media.
3. Are able to identify the user needs and satisfy them

The users of any websites will become unpleasant if the site takes long time to load. Moreover, the error messages are the ones that make the users of your social networking website more irate. Once the error message shows up to any user of your social networking website, they will never return back to your website. If you are a no vice programmer, trying to add or build social networking softwares, then your social networking softwares will be more error prone. All of these factors will be rather overwhelming to you if you are not a skilled programmer. Yet creating your own social networking software for your social networking website is not impossible.

Getting professional help for building Social Networking softwares

There is nothing to worry even if you don’t have the above said requirements for building social networking software. The professional social networking web designers are capable of building unique social networking softwares too. There are so many ready made social networking softwares also. All you have to do is to pick the right one that best fulfils your customer requirements. Getting social networking softwares built through programmers has many advantages. It saves much of your time and money along with enabling you to offer the users of your social networking website with some great interactive social networking software.

Aug 26

A telecommunication network involves the use of cables. Natural calamities and failure of functioning of equipments are some of the disasters that are suffered and need to be overcome.

Auto-redundancy is the method of automating restoration of service to damaged or destroyed telecommunication network elements. A restoration plan is executed automatically in order to recover data about the damaged network.

The brief outline of the method is as below:

To route non-involved telecommunications traffic around an affected area.
To give the affected area communications access to the rest of the world.
To recover communications service to a normal condition as quickly as possible through restoration and repair.

Now, some facts about Jaina Systems Network. . .

Jaina Systems Network Inc. – a Global Telecom Service Provider since 2002, headquartered in New York, US.

First Office      :  Jaina Systems Network Inc. (2002, New york)

Second Office : Jaina Systems Network (INDIA) Pvt. Ltd. (2007, Kolkata)

Third Office     :  Jaina Systems Network (Singapore) Pte. Ltd. (2009)

Jaina’s SS7 network is built using highly redundant architecture. To ensure redundancy, these capacities have been taken on different cable networks. We have provisioned capacities both on Atlantic via France and Pacific via Singapore route connecting India.

With a strong infrastructural backbone, excellent connectivity and global presence, Jaina can be your gateway to all of the following countries:

India
Bangladesh
Pakistan
Brunei
Nepal
Macao
Sri Lanka
UAE
USA
Philippines
Egypt
Mexico
Oman
Qatar
Saudi Arabia
Yemen
Sudan
Malaysia
Afghanistan
Myanmar
Canada
Nigeria
UK
Australia

Jaina is amongst the top 5 IDD minutes terminators handing the traffic to Indian LDOs. Furthermore, the company is the No. 1 Indian aggregator in the Indian Subcontinent.

Aug 24

Should you or should you not join the bandwagon in expanding your professional networking and business networking with the help of these online social networking sites?  How effective are social networking sites?

Online social networking is becoming a tool of advantage for most businesses nowadays.   Professional networking has come a long way as internet has revolutionized over the years.  

 But are online social networking sites really helpful in professional networking and business networking?  How can social networking sites help you in expanding your business networking and professional networking?

 Online social networking is regarded as one of the most effective business strategies nowadays.   It can operate in 2 modes of business networking and professional networking: (1) business to customer (B2C); and (2) business to business (B2B).  

 Not only is online social networking cheaper than the traditional modes of expanding business networking and professional networking, it has also proven to yield very direct results from the target market.

 As internet technology has become more and more sophisticated, business networking has not only become cheaper and cheaper, it has also pushed into creating revolutionary business strategies like social networking, which still proves to be one of the most effective and least costly in reaching your target market for any products or services.

 With the economic crisis felt all over the world, many businesses would naturally resort to cheaper ways of doing things.   In this tight economic situation, staying in business requires knowledge in knowing strategies on how to cut down on operational costs.   Advertising and business networking need not be costly to you.   With social networking sites like y2mate. com (http://www. y2mate. com), promoting your products and services can be very cost-effective, with proven astounding results.

 Y2mate. com is an online Social Networking site that is designed to expand your business networking and/or professional networking.   By signing up and becoming a member of y2mate. com social networking, you will have the chance to gain access to good articles and tips to break free from most common pitfalls and difficulties in running your business or in rendering professional services.

 Becoming a member of y2mate. com social networking not only gives you a chance to build a wide business networking and professional networking, but also gives you the y2mate. com advantage of finding investment insights and career growth and opportunities.   Y2mate. com is an online social networking site that can provide you with useful and relevant tutorials, video presentations and slideshows that would help you in expanding your business and delivering professional services with the cutting edge.

 Another interesting and helpful feature of y2mate. com social networking would be its forums and blogs, which give you the opportunity to get professional opinions from fellow members all over the world, who also are in the same niche that you are, and can somehow give you some helpful tips.

 What’s more fascinating with y2mate. com online social networking is the video conferencing capability of this social networking site, making you capable of expanding business networking and professional networking with your associates and contacts to discuss issues online.

 You will get articles from y2mate. com online social networking has a magazine section which will contain articles from top tier experienced authors in the field that you are in.  

 With y2mate. com online social networking, you are assured of professional networking and business networking that works for you and your business like no other social networking site can offer.

Aug 19

The U. S. may be in an economic recession; however, it does not mean that you cannot use your personal experience and business background to find a better paying job or additional job. Through online and offline networking, you can find your dream job or meet potential clients and customers to increase your business revenues.


Since the inception of the Internet, email and online groups, men and women have been able to communicate with more people from more places across the globe than once imaginable. Online social networking is exploding across the Internet as more employers and agencies are turning to social network sites to find potential employees and to check work references. Knowing the most popular social networks on the Web in addition to offline network groups can dramatically increase your chances of being connected to the right people or your next employer.


Networking does differ somewhat for men and women, but only in how each gender relates to the other. “Men define themselves through business or the type of work experience they have,” says Patty Sadallah of the Redwood Sisterhood. “Whereas women define themselves through their personal relationships. ” How does this difference affect men and women’s networking roles?


Women will have to overcome some challenges in order to network offline with male colleagues and other potential business contacts that are dominated by men, according to an article published in The Cleveland Women’s Journal (Feb-Mar 2009).


Tips for Women to Successfully Network with Men


• Add a feminine touch when talking with men by asking about their personal interests, family and hobbies.

• Send thank you notes to those you met and networked with at social events and include a business card if you did not get a chance to give them one already. This adds a personal feminine touch and may garner you a future interview or phone call to discuss an opportunity.

• Ask questions or advice relevant to your business or position. Men like to be the expert on something and this tactic will validate that you find them trustworthy.

• Find allies with a male colleague or two who values your insight and expertise. Attend networking functions with this person, as he is more likely to include you in conversations and introduce you to other people.


Women and men should join both online and offline groups in order to grow their professional network. Through joining free online business networks, you not only grow your own network, but will also have an opportunity to promote your business, expertise and take part in discussions. Three of the most popular online business networks are Linked In, Fast Pitch Networking and Facebook. LinkedIn and Fast Pitch both have free and paid membership choices. By joining these three networks, you will be able to connect with more people and businesses than email alone.

Features of Top 3 Online Business Social Networks


1. LinkedIn has over 10,000 groups to join and to be an active participant through discussions, Q & A, upload press releases, articles, connect to corporate blogs and more.

2. Fast Pitch Networking also has many of the same features as Linked In, but it also has a weekly live chat for those who opt for the paid membership.

3. Facebook was once touted only for those who had an email ending in ‘. edu’; it added a business application in 2008 for all types of businesses to connect in addition to creating groups by its members. You can create more than one account by using a different email address at signup.


Looking for other online business networks? Anyone can find just what he or she is looking for through simple searches using your favorite search engine. Search for top business social networks, niche social networks, or insert your industry along with social networks or social media (manufacturing social networks). There is much to be read, discussed, and critiqued when researching online social networks and social media.


Scour your local and regional newspaper for events in your area either free or low cost to meet people and to look for job opportunities. Several business social networks offer in-person networking events in many cities across the country. Attend one and talk to other attendees about yourself, your current business/company, and offer a business card for future contact. Everyone who attends is looking to meet other people, so do not be afraid to introduce yourself.

Sources:

Sadallah, Patty. Redwood Sisterhood. 20 Feb. 2009. http://www. redwoodsisterhood. com


Lifshen, Marny. “How to Network Successfully in a Male Dominated Environment. ” The Cleveland Women’s Journal. West Edition. Feb-Mar 2009.

Aug 12

“The value of a network grows in proportion to the square of the number of users. ”

Metcalf’s Law

In an increasingly noisy world, we are all becoming more immune and even resistant to messages and information from others.

Go back a generation or two and you’ll find most business/personal transactions were done on a handshake with someone you knew or got to know through someone you knew. Your route to success today is still tied to your roots . . . the relationships you have built in your life, on trust.

A Network is a group or system of related or connected parts. The action form of Network is Networking — the exchange of information or services among individuals, groups, or institutions.

Both the Network and Networking are important.

Most people are familiar with the principle of Six Degrees of Separation, where it has been proven that almost all human beings are no more than six people or contacts apart. But without an intentional strategy to build your network or to be involved in networking, Six Degrees of Separation is only a mathematical principle with little or no intrinsic value.

Think about it. Who do you prefer to do business with and provide referrals for? The usual answer is people you already know. The key is to get to personally know and connect with even more individuals. The more people you are directly connected with, the more people you will have inside your network — and also waiting just six contacts away from you.

The art of building a valuable network is strategic in nature — it does not happen by accident.

Successful networking is built on trust. Essentially, it is more about giving than getting. Inexperienced networkers have the attitude of what can I get from this group or person when, in fact, the opposite mental set must be present to build a long-term network. Yes, we must be strategic with the individuals and groups with whom we connect, but we must have in our heart: what can we give or contribute, not what can we take.

Networking is also about quality, not quantity. It took me several years to learn not to be anxious or frantic when attending networking events or opportunities. I used to try to meet as many people as possible. With that approach, I met everyone but really knew no one.

Building relationships takes time and effort. This holds true in the networking world. I have found that if I go to an event or attend some type of networking opportunity and connect (not meet) with just one or two individuals, my time has been well invested. The challenge is that today’s society wants us to think that the fast and the furious win the race. When building a network, being focused and intentional is far more productive.

Networking is a principle that usually defies logic or predictability. Many of us will try to determine in advance who and what will come out of a specific network or contacts. My experience is the exact opposite. Your successful contact, connections, and contracts will usually come from where you least expect them. The best examples of this are the true stories each of us has lived.

Here is an example. In 1989 I joined the National Speakers Association (NSA) and attended my first national convention in Dallas, Texas. Admittedly it was an intimidating event; I met Zig Ziglar, Cavett Robert, and other luminaries from the speaking industry. On the first day, I met fellow Canadian speaker Brian Lee and we became friends. The next year at the NSA National Conference in Atlanta, Brian introduced me to his friend Patti, a trainer who lived in Atlanta. Patti and I also became friends.

Here is where the story reveals the power of a network. Two years later (1992), Patti called me, — all excited. “Ken, I have just met this person here in Atlanta who is looking for trainers for a large project in Canada. I gave Jim your name. Here is his information . . . ”

I called Jim the next day and soon thereafter, we met. Jim and his committee selected me to work with them. That single contact referred by Patti resulted in a contract with a Fortune 100 company that, over 10 years, was worth over $10 million dollars to our firm. Never could I have anticipated or predicted that sequence of events. I also wonder where I would be without that single contact made with Brian Lee over 15 years ago.

No matter what your need, focus, or interest, there is almost always an association, network, or group of like-minded individuals. Find out who and where these groups meet. Use the Internet to search for these groups; they range from obvious business organizations to associations for Parents with ADHD Children to thousands of other groups.

I encourage you that whenever possible, be part of a live event. The impact and quality of a person-to-person interaction cannot be replaced by phone calls or email.

Be intentional, be strategic, be giving, and watch what happens. You will be amazed at the power of networking. Remember the old cliché – success is not about what you know, but who you know!

Action Steps to Help You Increase the Value of Your Network

First you must acknowledge that your network and networking are highly influencing your success level. Building a true network of value does not happen by accident. Become intentional and strategic about your network and networking activities. Determine how you want your network to look and who should be in it. Define its reason or benefit. Find out where the individuals you want to target are already meeting or if they are already part of a network. Be clear about your objectives and purpose. Always, always, always focus on what you can give ? not take ? from the network. Think of what you can offer or contribute; let people know about it. Become likeable, confident, interesting, and attractive. Think quality, not quantity. Stay connected on a regular basis in some form or another ? by letter, email, phone, or in person. Be willing to let go. Sometimes you might think an individual or organization fits your purpose, passion, and direction but if that is really not the case, acknowledge that you might create more mutually beneficial relationships elsewhere. Because none of us has unlimited time, we must prioritize our networking and networks. Have fun, enjoy, and let the process unfold. Don’t try to control it — just be in it.

Until next time, keep “Living On Purpose. ”

Ken Keis

Aug 9

Networking is now the main and unavoidable solution to most modern information technology companies, generating services to the whole world. Management of information is the most important thing to be kept in mind. Large amount of data needs to be managed and stored and retrieved as and when needed. Data can be stored centrally or distributed over the component machines. So the various components need to communicate among them. So, a network has to be established among all the components. First and foremost importance is data availability. Network management system has to be done for fast data retrieval. And here comes in the thought of network management system.

 

Planning for a network management system requires that a number of network management tasks be folded in a single software solution. The network management system should automate the processes of expense management auditing, asset lifecycle management, inventory deployment tracking, cost allocation and invoice processing.

 

Network management system means different things to different people. In some cases, it involves a solitary network consultant monitoring network activity with an outdated protocol analyzer. In other cases, network management involves a distributed database, auto polling of network devices and high-end workstations generating real-time graphical views of network topology changes and traffic. In general, network management is a service that employs a variety of tools, applications, and devices to assist human network managers in monitoring and maintaining networks.

 

A number of network management systems are capable of managing multiple geographically distributed sites. It is quite natural that units of an organization be situated quite a far off distance geographically, data sharing and retrieval becomes hard. This is accomplished by exchanging management data between management consoles at remote sites with a management station at the main site. The main advantage of a distributed architecture is that it reduces management traffic, thus, providing a more effective usage of bandwidth. A distributed architecture also allows personnel to locally manage their networks from remote sites with systems.

 

A typical enterprise is comprised of different network elements. However, each device normally requires compatible element for network management systems in order to effectively manage the network elements. A recent enhancement to management platforms is the ability to remotely manage network elements using a web interface. This type of network management systems is an enhancement which eliminates the need for special client software on individual user stations to access a management platform. The data collected by different systems is stored in separate databases, creating administration overhead for users. Companies now follow the three tier architecture to manage large sets of data. Such situations have initiated the companies to adopt standards such as Common Object Request Broker Architecture (CORBA) and Computer-Integrated Manufacturing (CIM) to facilitate the exchange of management data between management platforms and element management systems. CORBA specifies a system that provides interoperability between objects in a heterogeneous, distributed environment and in a manner that is transparent to the programmer. Its design is based on the Object Management Group (OMG) object model. With organizations adopting standards in network management system development, users can expect interoperability and cost savings in deploying and managing the infrastructure.

 

Most network management systems architectures use the same basic structure and set of relationships. Computer systems and other network devices run software that enables them to send alerts when they recognize problems when one or more user-determined thresholds are exceeded. Upon receiving these alerts, management entities are programmed to react by executing one, several, or a group of actions, including operator notification, event logging, system shutdown, and automatic attempts at system repair.

 

Management entities also can poll end stations to check the values of certain variables. Polling can be automatic or user-initiated, but agents in the managed devices respond to all polls. Agents are software modules that first compile information about the managed devices in which they reside, then store this information in a management database, and finally provide it (proactively or reactively) to management entities within network management systems (NMSs) via a network management protocol. Well-known network management protocols include the Simple Network Management Protocol (SNMP) and Common Management Information Protocol (CMIP). Management proxies are entities that provide management information on behalf of other entities.

Jul 25

Networking is getting tougher. Networks must deliver a growing
range of services, from ERP, CRM and email to VoIP and web
services applications, each of which has its own idiosyncrasies
and requirements. Each new service introduced onto the network
contends for available resources with every other service,
impacting the network’s ability to support the business.

Meanwhile, the network itself is constantly changing. New
locations are added – some of which may be in another country or
on another continent. Equipment is upgraded and/or
re-configured. New management and/or security tools may
themselves impact service performance. Decisions about data
center consolidation and business re-organization also affect
the network in different ways. All of this makes the network a
highly dynamic environment where even subtle changes can have a
major, unforeseen impact on application performance and
availability.

Yet business users expect this complex environment to be as
reliable as electricity – despite the fact that networking
budgets are not being increased in proportion to these growing
challenges. So network managers can’t simply over-provision
network infrastructure to make sure every service has all the
bandwidth it needs. Moreover, over provisioning may not even
solve the problem and/or ensure the required level of
performance.

That’s why network managers are facing many challenges,
including:

1) Pinpointing potential network
performance
issues early in the development lifecycle
Ideally, the impact of the network on a new application or
service should be dealt with from the very beginning of the
development process – when potential problems are much easier
and less expensive to fix. Unfortunately, this is rarely the
case. Problems with an application’s “networkability” are
typically discovered only after its roll-out into the production
environment is initiated. At that point, it’s usually too late
to make any significant changes in the application’s design. So
the problem gets pushed onto the shoulders of the networking
team. That’s why, in ’05, smart network managers will focus on
nipping these problems in the bud.

2) Validating new or modified applications and infrastructure
before they are deployed in production As the network becomes
more complex and more critical to the day-to-day-operation of
the business, network
performance
related risks associated with application and
infrastructure change are continuing to rise. In fact, some of
the worst business interruptions that companies have
historically experienced have not been the result of unexpected
equipment failure. They’ve been the unexpected consequence of a
planned modification. Networking teams must therefore implement
change management best practices in ’05 that prevent them from
having to put out fires that they accidentally started
themselves.

3) Improved troubleshooting of intermittent/transient network
problems One of the most frustrating things for a network
manager is dealing with a problem that keeps disappearing before
it can be adequately understood and remedied. However, as the
business’s tolerance for network interruptions continues to
drop, these intermittent problems will become a bigger
management issue. So this year, network management teams need to
develop more effective methods for capturing transient network
conditions and discovering the root causes of these problems.

4) Accelerated time-to-benefit for new and/or upgraded
applications When C-level executives decide to make investments
in new applications and services, they want to see those
investments pay off quickly. That’s why the slow, staged
production roll-outs of the past won’t cut it anymore. Instead,
networking teams need to be able to quickly deploy new
applications across the enterprise. This can only happen if
caution and uncertainty about the actual behavior of these
applications in the production environment is replaced by
confidence and certainty in ’05.

5) More intelligent planning for and support of business growth
Network managers constantly have to cope with change. They have
to determine how increases in network utilization will affect
application performance. They have to decide how to best
engineer the network to support business expansion,
re-organization or mergers and acquisitions. However, they can
only do so if they have an effective means of performing
capacity planning tasks and assessing a full range of “what-if”
scenarios. Such scenarios are also critical for formulating
realistic contingency plans that can ensure business continuity
under a variety of possible conditions.

Looking at these challenges, it quickly becomes evident that
conventional production network management tools alone are no
longer sufficient for today’s networking teams. These tools are
great for monitoring the production network and discovering
certain types of problems – but they don’t enable network
managers to validate new technologies and applications before
they’re deployed on the production network. They also force
network managers to solve problems that should have been
addressed in application design.

Conventional tools aren’t very helpful for troubleshooting
intermittent and/or transient network problems either, since
they don’t provide a means of reconstructing and analyzing such
intermittent conditions. Nor do they help accelerate production
roll-outs, facilitate experimentation with “what-if” scenarios,
or support formulation of network contingency plans.

So what’s an overworked, under-resourced network manager to do?
The answer is to look at network modeling technologies. These
technologies provide an environment in which new applications,
technologies and problem-solving strategies can be safely and
thoroughly evaluated. Because they allow an application’s
network behavior to be fully validated before it’s deployed in
the production environment, these technologies also empower
network managers to perform more rapid, glitch-free roll-outs.
Plus, modeling technologies are uniquely able to provide insight
into any number of “what-if” scenarios – so network managers can
make plans for growth, corporate re-structuring and/or disaster
recovery.

“Empirical” modeling solutions offer today’s network management
teams particularly excellent business value, because of their
accuracy and relative ease of implementation. This accuracy and
ease is achieved by running the actual applications against a
model that uses captured conditions from the production
environment. The result is a clear understanding of the user
experience well ahead of deployment.

For this and other network performance articles, white papers,
and industry resources, please visit Shunra at
http://www. shunra. com/resource_center. aspx.

About Shunra

Shunra’s solutions empower organizations to address service
level and performance concerns before rollout. The Shunra VE
solution creates an exact replica of the production network
environment, enabling IT professionals to safely develop, test
and experiment with applications and infrastructure before
deployment, and effectively plan for growth and change. Tailored
for networking, performance and testing professionals, and
software developers, Shunra VE facilitates collaboration across
IT disciplines so IT organizations can quickly and more
efficiently uncover and resolve problems before they impact the
business. Over 1,500 leading enterprises and technology vendors
worldwide are using Shunra’s award-winning solutions including
3M, Boeing, Cisco, Dow Chemical, EMC, FedEx, General Electric,
General Motors, JPMorgan Chase, Kelly Services, Merrill Lynch,
Motorola, Nestle, Pitney Bowes, and Vodafone. Shunra’s
headquarters are located in New York City and Kfar Saba, Israel,
with worldwide offices in the UK, Sweden and India. Shunra is
also supported through a global network of channel partners.

Jul 22

For many people the word “networking” has a negative connotation. This is in part due to the fact that many salesmen abuse networking to push their products or services. So let’s take a deeper look into the difference between (hard) selling and networking to solve some of the misunderstandings about networking.

The main difference between selling and networking is that in a sales process the goal of the interaction between two people is the sale of a product or service. When networking, this sale could be the consequence of a contact that is built with respect and care. So it is clear that the sale is not the goal of networking, but a nice and in many cases a logical consequence.

The comparison below goes into the details of the difference between selling and networking. The table shows several elements of “negative networking” by hard sellers on the one hand and “real networking” on the other hand. Hard sellers who network are focused on the short term while real networkers focus on the long term.

Hard sellers who network are focused on the short term while real networkers focus on the long term.
Hard sellers who network try to detect a need that can be satisfied by their product or service. Real networkers share any information that can be interesting for the other party.
Hard sellers only give when they have an immediate profit. Real networkers give without expecting something back (and in the long run this usually pays off better too).
Hard sellers who network listen in order to get the deal. Real networkers listen to help.
Hard sellers ask questions in order to be able to position their product or service better. Real networkers ask questions to be able to be of better assistance.
Hard sellers find people interesting only if they are a potential customer. Real networkers find everybody interesting as a contact. You never know what or who they know.
Hard sellers who network want to collect and distribute as many business cards as possible. Real networkers ask and give business cards to people with whom they really established contact.
Hard sellers talk often only about their product or service without listening to others. Real networkers See to it that others always talk more than they do, listen carefully to them and encourage them to tell more.
Hard sellers who network try to bring the attention to their own product or service. Real networkers recommend products or services of people in their network (and only if they are relevant for the people they talk to).
For hard sellers who network the goal is the sale. People are a means, a resource (sometimes even a necessary evil) to reach that goal. For real networkers the goal is to establish and maintain contacts and build relationships. One of the possible consequences is a sale.

To make it even more clear, I have a small example for you.

Situation: a salesman of fire extinguishers meets the manager of a local affiliate of a bank at a reception of the Chamber of Commerce.

Hard Selling

The salesman does his sales magic to convince the manager to buy fire extinguishers for his office. He is a good salesman and he manages to sell 5 fire extinguishers.

The evening of the salesman is a success.

Networking

The salesman is interested in the manager as a person. Amongst other things he learns that the manager is a passionate sailor and that he is looking for a new boat. The salesman remembers that a friend of his has a boat for sale. He not only passes this on to the manager, but also provides them with each other’s contact details the following day. A week later the boat has a new owner.

Four months later the salesman receives a phone call from the manager. The manager asks him to deliver new fire extinguishers for the office and for the facilities of the sailing club where the manager recently became chairman. Moreover the manager proposes to write a letter to all the members of the sailing club with a recommendation for the fire extinguishers of the salesman.

The year of the salesman is a success.

What about you? Are you more of a hard seller than a networker? You don’t have to be a salesperson to be a seller. Everybody has to sell continuously. You have to “sell” the next project to your management team, you have to “sell” to your partner to go to the movies instead of spending an evening at home, you have to “sell” to your children that they keep their room clean, … Everybody is a seller in one way or the other.

Let me repeat my question. What about you? Are you more a hard seller or more a networker?

Jan Vermeiren

These is an excerpt from the boek “Let’s Connect A Practical Guide for Highly Effective Professional Networking”. Get your light version of this book at http://www. letsconnectbook. com.

Jul 20

 

Online Network Marketing is inevitable for all networkers. Old model offline techniques are ‘dead. ‘ The internet evolution and revolution in marketing capability cannot be ignored!

Going Online: The Network Marketing Shift

The beginning of ‘the shift’ to online network marketing was when internet marketers started to be profitable online. That was from 1996, but in 2000 online advertising got a big boost by the introduction of Google Adwords. Internet marketers started to be more effective and some astute people took to ‘list building’ for offline network marketing.

Really. . . the online network marketing revolution got its biggest boost by the revelations of ‘The Renegade Network Marketer. ‘ Mike Dillard had put a different, but effective spin on it through Magnetic Sponsoring. However Ann Sieg came out and said what many experienced networkers were thinking. She made it absolutely clear that offline network marketing was a ‘failure. ‘ The 95% failure rate that has plaqued the industry for decades is not a figure that networkers can be proud of!

Going Online: Creating Your Own Website Business

 After realizing many people were lost in ‘an online wilderness’. . . Ann Sieg and Mike Klingler combined in 2009 to show people exactly ‘how to’ do online network marketing. Marketing a business on the internet involves having your own website. Taking that step away from a company ‘replicated website’. . . to having your own website has ‘baulked’ many networkers. When you understand that replicated websites are ‘value-less’ on the internet. . . because the search engines ignore them. . . you start to appreciate the idea of having your own marketing website.

Creating your own website is not difficult. For your main website you want to create a content information site. Internet searchers want information. . . if your content is good quality searchers will bookmark your site and return. Most quality site-builders can be used by anyone. . . that is you don’t need html knowledge. Also apart from. . . and to complement your content information website. . . you can create squidoo pages as well as a blog or two!

Although just having a website does not ‘cut it!’ You need to have a money-making website business. This involves ‘marketing’. . . to bring site-visitors to your website in considerable numbers. How you market your website has changed since Ann Sieg brought out her first ebook. Today we have more social networking activity, mini-blogs, and mini-video sites that are growing at a fast rate. Online network marketing can use all these interactive tools in association with content information marketing methods. Natural search traffic is every marketer’s ‘most wanted response!’ Good content and good online interaction are the ingredients for achieving excellent natural search traffic.

 Going Online: Choosing Your Income Streams

More traffic to your website means more sales of whatever you have to recommend. Also it means more subscribers to your newsletter. More subscribers means more people who’ll join your online network marketing business!

The income sources you choose to have on your website business can be affiliate products that are both digital and/or hard goods. You join the affiliate company for ‘free’ and every sale that comes via your website can generate commission payment up to 75% of the item sale price. Affiliate ebook marketing is popular and it’s not hard to find ebooks related to your website theme. Referral marketing is another worthwhile income source. Basically, it involves promoting products at another person’s website.

All your income sources should have value for your site-visitors. If your visitors are not interested in your website theme or any of your affiliate products. . . they may be prepared to click a few Google Ads on your website. Selling Ad space is very popular as an online income source. Other marketing groups have similar schemes as Google. You get paid on the number of ‘clicks’ to these Ads by your site-visitors. Your income fom this source is relative to the number of site visitors coming to your website. High traffic websites make substantial income from this source.

The most important marketing tool on your online network marketing website is to have a subscriber list. People only subscribe to your newsletter if they appreciate your website information. Therefore you endeavour to continue to supply quality information in your regular newsletter. Having a regular newsletter allows you ‘time’ to build trust. People don’t join network marketing businesses without a level of trust! However through your newsletter you can market/recommend ebooks and other products to your subscribers. Keep your subscribers informed about new products and this income source will serve you well.

Going Online: Effective Content & Interactive Methods To Use

Properly balanced online network marketing strategies must incorporate ‘content marketing’ and ‘interactive marketing’ methods. Your main content method is to have a content information website. All your other marketing methods should lead to your information website. Other content methods to use are: 1. Article-Writing 2. Video-Streaming 3. Press-Releases 4. Whitepapers.

Article writing is second to content websites as far as gaining natural search traffic goes! Your articles can be topical and you can point several articles to the same webpage. Once written and submitted. . . articles keep working for you. . . year after year! Videos can be used in your web-pages, articles, squidoo lenses, and emails. Although videos are a content marketing method. . . they get a lot use in blogs as well. In fact blogs are both content and interactive. Anyway videos deliver your message with enormous impact!

The best interactive marketing methods are blogs, social networking sites, bookmarking sites, and niche-forums. As opposed to content marketing, all these interactive methods, are more time-consuming. However. . . that said. . . they are all very powerful in delivering site-visitors to your website. Your time-management is generally served best by not trying to ‘work’ too many of these methods.

Whereas your primary business is your online network marketing. . . you need to remember that only a small percentage of your site-visitors will be interested in that business. Therefore having other monetization sources available with your content information will boost your website business.

Going Online: Conclusions

The internet has altered the way a lot of things are done today. Online network marketing is developing away from its ‘offline’ roots. This is both essential and sensible. Natural progress will eventually take all networkers to online network marketing. The industry ‘failure rate’ gives them no reason to hesitate!

Practicing network marketing on the internet is only effective as part of a website business. You are in business to ‘make money,’ so having multi-streams of income is essential. Just creating your own website to promote your network marketing business is ‘internet death. ‘ You miss out on income and more importantly for a internet business. . . site popularity. Providing a quality information experience for your site-visitors is paramount to online business success.

Using all content marketing and interactive methods in promoting your website and business will bring you site-visitors in high numbers. How to actually use those marketing methods is now available and covered very nicely in click-by-click training on ‘how to’ do online network marketing to boost your income!

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